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    Home»Industry News»Tiffany & Co to Open First Blue Box Cafe in Southeast Asia at Revamped Singapore Flagship
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    Tiffany & Co to Open First Blue Box Cafe in Southeast Asia at Revamped Singapore Flagship

    Ruchi SinglaBy Ruchi Singla02/07/20263 Mins Read
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    Tiffany & Co is set to open its first Blue Box Cafe in Southeast Asia at its flagship boutique in Singapore. Scheduled to open in mid-July, the cafe will occupy the top floor of the jeweller’s triplex boutique at Ion Orchard following the redevelopment of the store.

    Cafe Extends Retail Offering

    Inspired by the original Blue Box Cafe in New York, the Singapore location has been developed in collaboration with Julien Royer, chef-owner of the three-Michelin-starred restaurant Odette. Tiffany & Co said the menu will combine American and French influences while incorporating elements familiar to Singapore diners.

    The opening follows the launch of a Blue Box Cafe in Hong Kong in June, marking the continued rollout of the concept in Asia.

    The addition of hospitality to the flagship reflects a wider trend among luxury retailers to broaden the in-store experience and encourage longer customer visits.

    Revamped Flagship Follows Global Store Concept

    The Ion Orchard boutique reopened after renovations that began in September 2025 and is now Tiffany & Co’s only triplex store in Singapore. The redesign is based on the brand’s global retail concept, drawing inspiration from The Landmark flagship in New York.

    British architect Hugh Dutton designed the building’s façade, which features a kinetic light installation referencing Tiffany & Co’s heritage in diamonds.

    The boutique carries the full range of the brand’s collections, from Tiffany Icons to high jewellery. The ground floor includes displays of the Lock, T, Knot, HardWear, Sixteen Stone and Tiffany Setting collections, alongside a ceramic installation by New York artist Peter Lane.

    Other additions include the brand’s first dedicated watch salon in Singapore, private client spaces and The Schlumberger Gallery, which showcases the work of jewellery designer Jean Schlumberger.

    Archive Exhibition Showcases Brand History

    To coincide with the reopening, Tiffany & Co is presenting a public exhibition featuring 20 jewellery and watch pieces from The Tiffany Archives.

    Titled Garden in Bloom, the exhibition explores Jean Schlumberger’s designs alongside archival material documenting his creative process and international travels. Among the exhibits are the Hedges and Rows necklace and the Corosol Fruit Clip with Pegasus brooch.

    The exhibition also includes archival photographs from Schlumberger’s visit to Singapore, including visits to the Singapore Botanic Gardens and Raffles Hotel. Tiffany & Co said these visits influenced aspects of his work inspired by the region’s natural landscape.

    Also on display is the Monumental Bronze-Mounted Vase, created around 1898 by Louis Comfort Tiffany, the company’s first design director and son of founder Charles Lewis Tiffany. The piece incorporates decorative motifs inspired by Singapore’s flora and fauna.

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    Ruchi Singla

    Ruchi is our trusted breaking news reporter, keeping you informed about the latest trends, launches, and significant events as they unfold. With a commitment to accuracy and a passion for adding a layer of insight, Ruchi creates informative and engaging content that shines a light across the world of jewellery.

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