Bulgari recently hosted a high-profile trunk show at The Singapore Edition hotel. Held over a weekend in March, the event showcased an extensive selection of the brand’s high jewellery and luxury watches. The gathering, intended for select clients and media representatives, provided an up-close look at Bulgari’s commitment to fine craftsmanship and artistic design.
Key Highlights from the Event
Emerald Venus Necklace
The Emerald Venus necklace, priced at $6,684,000, is a notable piece inspired by Venus, the Roman goddess of beauty. This design mimics the flowing form of the Capelvenere plant, often called “Venus’ hair”, and combines emerald beads with diamond-set leaves, resulting in a total of 130.77 carats of emeralds and 71.24 carats of diamonds. The intricate assembly required 1,600 hours of work, culminating in a necklace centered around a 19.30 carat Colombian octagonal emerald.
Ruby Metamorphosis Necklace
The Ruby Metamorphosis necklace is another exceptional item, valued at $11,617,000. It is designed to be versatile, able to be worn in nine different configurations, including as a choker or a brooch. This piece is composed of a variety of diamonds and rubies, centering around a significant 10.02-carat antique cushion-cut Mozambique ruby. The design process spanned approximately 2,500 hours, demonstrating Bulgari’s focus on innovative and adaptable jewellery.
Necklace in Pink Gold
Priced at $875,000, the pink gold necklace showcases Bulgari’s skill in utilising colour. This piece, part of the Colors of Eden series, includes elements such as chrysoprase and diamonds alongside five cushion-cut gems like rubellite and topaz, collectively nearly 80 carats. The design cleverly arranges these elements to maintain visual balance along the wearer’s collarbone.
Ring in Platinum Set with Emerald and Diamonds
Bulgari’s expertise extends beyond exquisite necklaces to include impressive rings. A prime example is this platinum cocktail ring priced at $2,069,000. It showcases a 6.53-carat octagonal emerald, flanked by 38 fancy-shape and pave-set diamonds, making it a standout piece in any collection.
Serpenti Necklace and Bracelet
The Serpenti design, iconic to Bulgari, was also prominently featured. The Serpenti necklace and matching bracelet in pink gold, priced at $987,000 and $1,321,000 respectively, include diamonds and emeralds, with a standout pear-shape emerald on the necklace. Notable for their design, these pieces are crafted to move fluidly with the wearer’s body, enhancing comfort and aesthetic appeal.
Serpenti Misteriosi Cleopatra Watch
This impressive cuff, which can be worn either as a bracelet or a watch, is priced at $1,429,000 and represents a true masterpiece in Bulgari’s collection. It earned global recognition by winning the prestigious Jewellery award at the 2023 Grand Prix d’Horlogerie de Genève, often referred to as the Oscars of the watchmaking industry.
The design features nine vivid gemstones, including topaz, rubellites, tanzanites, and amethysts, along with snow-set diamonds. These elements are artfully arranged to echo the opulent cuff bracelets of ancient Egyptian rulers, such as Cleopatra.
As a part of Bulgari’s Colour Treasures series, the watch cleverly conceals a diamond-set dial behind a faceted, hexagonal transparent topaz weighing over five carats. The hexagonal pattern, inspired by the scales of a serpent, adds an abstract touch that pays homage to Bulgari’s iconic Serpenti theme.
Industry Insights
Bulgari’s recent trunk show in Singapore was not merely a showcase of its high-value collections; it was a profound demonstration of the brand’s unwavering commitment to excellence and innovation within the luxury jewellery market. The intricate craftsmanship and extensive labour invested in each piece are testament to Bulgari’s dedication to superior quality and artistic design. This attention to detail not only reinforces Bulgari’s high standards but also serves as a benchmark for the industry.
The event also mirrored broader market trends, showcasing a shift towards jewellery that melds traditional luxury with elements of whimsy and playfulness. Pieces such as the Necklace in pink gold from the Colors of Eden series and the iconic Serpenti designs in pink gold reflect these trends, meeting consumer demands for versatile and visually striking jewellery.
Moreover, the trunk show underscored Bulgari’s commitment to the Singapore market, illustrating how deeply the brand is ingrained in the local culture and its market dynamics. This event, celebrating both legacy and contemporary innovation, provided valuable insights into consumer expectations and industry shifts, highlighting the evolving interplay between artful design and wearable luxury in today’s jewellery landscape.
